MUSIC
VERTICAL LYRIC CUTDOWN
Another Sky - "I Never Had Control"
Virgin Music Group
SPOTIFY CANVAS
Another Sky - "I Never Had Control"
Virgin Music Group
VERTICAL LYRIC ASSET
Palace - "Bleach" [Example Content]
Virgin Music Group
'OUT NOW' ASSET
Art School Girlfriend x Cameo Blush
"Hard Landing" (Remixes) | Fiction Records
VERTICAL PLAYLIST AD
Luciano Pavarotti
Decca Records | Universal Music Group
VERTICAL LYRIC ASSET
Lily Lyons - "Spinning Sides"
Virgin Music Group
CREATOR & BRAND
TIKTOK CAMPAIGN - VIDEO EDIT
Jägermeister x The Brit Spot
TIKTOK VIDEO EDIT
Lovers Lane x @witchism
ALL SERVICES
Every client's digital needs are different, and the way we work together needs to reflect that.
Services are offered INDIVIDUALLY or can be combined and stacked as BESPOKE MONTHLY PACKAGES. Please feel free to get in touch to discuss how we can work together to best achieve your goals.
VIDEO & SOCIAL EDITING
VIDEO EDITING
SHORT-FORM CONTENT
Share your raw footage & I’ll deliver ready-to-post TikToks, Reels, YouTube Shorts (etc) with text, captions, overlays, B-Roll, sound effects as required.
VIDEO CUTDOWNS
Engaging clips selected from your music video, live session, interview, podcast or video & reformatted for TikTok, Instagram, YouTube Shorts & more.
LYRIC SOCIAL VIDEOS
Get the most content out of your content! Music video / live cutdowns with added lyrics for socials & ads.
LONG-FORM CONTENT
YouTube: raw footage edited into ready-to-post videos with text, captions, transitions, B-Roll, sound effects etc as needed. Trailer editing | BTS editing
SOCIAL ASSET
CREATION
VERTICAL ADS
Vertical artist, playlist, tour, brand, product ads tailored for use across TikTok, Meta, Google & more.
SOCIAL MEDIA GRAPHICS
Product flat-lays, images, infographics
SPOTIFY CANVAS
Looped Spotify canvas created using official music video, visualiser, lyric video, live footage, stills etc. Overlays, B-Roll & motion graphics available if required.
MOTION GRAPHICS
Promotional motion graphics, design and typography.
SOCIAL MEDIA & CONTENT
SOCIAL MEDIA MANAGEMENT
ARTISTS / BANDS & BUSINESSES
TikTok, Instagram, Facebook, YouTube, X
Bespoke social media account management
FOR: artists & corporate clients
Service Includes
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Consultation & Content Analysis
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Posting calendar
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Caption copy
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Hashtag & Keyword SEO Strategy (as required)
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Content Scheduling & Posting
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Community Management
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Growth Reporting
CONTENT
CREATION
SHORT-FORM / BTS VIDEOGRAPHY
Content filmed & edited for your event, shoot, session, brand, company or product. “Behind the scenes” video content for your personal & promotional use
Devices: iPhone 15 Pro, 90s Sony Handycam Camcorder
Service Includes
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Consultation Call
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Content / Video Style Reference Analysis
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Raw BTS Video & Photo content shot on the day
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Optimised footage bank delivered within 3 days of shoot
Used for: session videos, lyric cutdowns, single visualisers, product / event launches, social 'carousels' & more.
*Please note this service is often combined with video editing to produce ready-to-post BTS social videos & assets
CONTENT
STRATEGY
TikTok, Instagram, Facebook, YouTube, X
Bespoke social media account management
ARTISTS / BANDS
I work directly with artists & their teams to develop authentic growth-oriented short-form content strategies. Let's work together to strengthen artist-fan social connection and reach new audiences using content styles that feels realistic and sustainable for the artist.
Service Includes
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Strategy Consultation(s)
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KPI & Audience Analysis
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Video / Post Format Suggestions using:
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Artist material as "audio"
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Trending Audios
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"Floating head" talking to camera original audios
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'Trending Sound' Bank
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Posting Schedule Recommendations
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"Aesthetic" / Subculture Analysis
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Hashtag & Keyword SEO Analysis (as required)
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Growth Reporting
CORPORATE & COMMERCIAL
Service Includes
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Strategy Consultation(s)
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KPI, Audience & Stakeholder Analysis
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Optimisation of social channel priorities
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Video / Post Format Recommendations using:
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Vlog
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Trending Audios
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"Floating head" speaking to camera original audios.
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Engagement Hacks & 'Hooks'
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'Trending Sound' bank
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Posting Schedule Recommendations
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Hashtag & Keyword SEO Analysis (as required)
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Growth Reporting
MUSIC MARKETING CONSULTANCY
I have 5+ years experience in music industry marketing, digital & creative for companies including Universal Music Group (and partner labels Concord Music Group & Disney Music Group), AWAL (Sony Music), DICE FM, Young (Beggars Group) & more. I also work with major and independent labels in a consultant capacity on outsourced projects and marketing services including:
Newsletter & "Mailer" Copywriting
Release Schedule Creation & Optimisation
Project Management
DSP Pitch Notes
Shoot Planning
Asset Research
Consumption Reporting & Competitor Analysis
ABOUT
Charlotte Samady is a Video Editor, Social Media Specialist & Digital Consultant specialising in the music industry and content creation industries.
Working with a roster of talent, record labels, management companies, digital / UGC agencies and businesses, her services include bespoke video editing, social asset creation, social media management, short-form content strategy, content creation & more. Charlotte works remotely with a global roster of clients, and is also available for on-location work in and around London, UK.
Clients include: Universal Music Group, Decca Records, Virgin Music Group, Fiction Music Group & more.